About Integra

FOR IMMEDIATE RELEASE:

New Delhi, December 19th, 2007: Bharti Telesoft, a leading global provider of integrated VAS solutions for mobile operators, today announced the acquisition of Jataayu Software, a pioneer of WAP and mobile handset applications. For Bharti Telesoft, the acquisition is a part of the company’s growth strategy, which is focused on strengthening its service offerings in new and existing markets.

With the acquisition, Bharti Telesoft reinforces its position as a world leader in the integrated VAS space. Jataayu’s wholly owned subsidiary in the USA and offices in the UK, Singapore, Taiwan and South Korea will be added to Bharti Telesoft’s existing operations across Africa, the Middle East and AsiaPac regions. Bharti Telesoft will now have a presence in 14 countries worldwide, further consolidating its position as the leading Indian mobile VAS company in terms of global presence, revenues and employee base.

According to Manoranjan Mohapatra, CEO, Bharti Telesoft, ‘We foresee immense potential in the union of Bharti Telesoft’s and Jataayu’s offerings. The WAP, MMS and IMPS capabilities of Jataayu fit well with Bharti Telesoft’s messaging portfolio and will position us more favorably in the market by enhancing our offerings for the customer. The handset applications business takes us into a new, rapidly developing, and very important area, which is set to change dramatically in the near future. As Jataayu is an established player in this space we can consolidate our position and build attractive propositions for this sector. Overall, our customers are going to benefit from a wider portfolio of offerings and advanced R&D strength.’

Jataayu’s current management team will continue to work within the combined company and contribute to its success, and Mahesh Jain, Jataayu’s Managing Director, will continue in an advisory role for the coming year. There will be no changes to Bharti Telesoft’s Board of Directors.

Elaborating on the deal, Mahesh Kumar Jain, Managing Director, Jataayu Software said, ‘Jataayu has created strong technology focused products, acquired a wide customer base and has established a strong identity in the mobile VAS space over the last seven years. We believe these strengths will help Bharti Telesoft, already a leading player, become a formidable force in this rapidly growing space. This larger combined organization will also expose the people of Jataayu to greater opportunities that come with rapid growth and innovation.’

Commenting on this acquisition, Sanjiv Mital, Vice-Chairman, Bharti Telesoft said, ‘We see a lot of synergies between the two companies and believe that this merger will create a lot of value for our customers. Jataayu’s product offerings in the WAP, MMS, IMPS and handset applications space will help add tremendous value to Bharti Telesoft’s portfolio of integrated value added services, namely core VAS (messaging, roaming, USSD, and call management), mCommerce, mEntertainment and business support solutions. It will also help significantly expand the global reach of the company. While Bharti Telesoft has a strong presence in India, the Middle East, Europe, Africa and South Asia Jataayu has a strong presence in Latin America, the US and the wider APAC region.’

Additional Information:
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About Bharti Telesoft:
Bharti Telesoft is a major provider of software products and solutions to mobile operators worldwide. Its portfolio of scalable and flexible applications enables carriers to unlock the revenue potential of their networks and covers key service and operational areas for operators today: Value Added Services and mEntertainment, mCommerce, and Business Support Systems. Bharti Telesoft has deployed over 400 product-based solutions for over 85 service providers in more than 45 countries worldwide, helping power services to over 350 million subscribers around the globe. Bharti Telesoft is owned by Bharti Enterprises, one of India’s leading business groups with a market capitalization of US$50bn, Sequoia Capital, a leading venture capital business whose interests make up 10% of the NASDAQ’s value, and Cisco, the world’s leading provider of network equipment and management for the Internet. For more information, please visit www.bhartitelesoft.com

	Bharti Telesoft Acquires Jataayu Software Strategic acquisition to bolster Bharti Telesoft’s growth and expand its product portfolio and service reach
	FOR IMMEDIATE RELEASE: New Delhi, December 19th, 2007: Bharti Telesoft, a leading global provider of integrated VAS solutions for mobile operators, today announced the acquisition of Jataayu Software, a pioneer of WAP and mobile handset applications. For Bharti Telesoft, the acquisition is a part of the company’s growth strategy, which is focused on strengthening its service offerings in new and existing markets. With the acquisition, Bharti Telesoft reinforces its position as a world leader in the integrated VAS space. Jataayu’s wholly owned subsidiary in the USA and offices in the UK, Singapore, Taiwan and South Korea will be added to Bharti Telesoft’s existing operations across Africa, the Middle East and AsiaPac regions. Bharti Telesoft will now have a presence in 14 countries worldwide, further consolidating its position as the leading Indian mobile VAS company in terms of global presence, revenues and employee base. According to Manoranjan Mohapatra, CEO, Bharti Telesoft, ‘We foresee immense potential in the union of Bharti Telesoft’s and Jataayu’s offerings. The WAP, MMS and IMPS capabilities of Jataayu fit well with Bharti Telesoft’s messaging portfolio and will position us more favorably in the market by enhancing our offerings for the customer. The handset applications business takes us into a new, rapidly developing, and very important area, which is set to change dramatically in the near future. As Jataayu is an established player in this space we can consolidate our position and build attractive propositions for this sector. Overall, our customers are going to benefit from a wider portfolio of offerings and advanced R&D strength.’ Jataayu’s current management team will continue to work within the combined company and contribute to its success, and Mahesh Jain, Jataayu’s Managing Director, will continue in an advisory role for the coming year. There will be no changes to Bharti Telesoft’s Board of Directors. Elaborating on the deal, Mahesh Kumar Jain, Managing Director, Jataayu Software said, ‘Jataayu has created strong technology focused products, acquired a wide customer base and has established a strong identity in the mobile VAS space over the last seven years. We believe these strengths will help Bharti Telesoft, already a leading player, become a formidable force in this rapidly growing space. This larger combined organization will also expose the people of Jataayu to greater opportunities that come with rapid growth and innovation.’ Commenting on this acquisition, Sanjiv Mital, Vice-Chairman, Bharti Telesoft said, ‘We see a lot of synergies between the two companies and believe that this merger will create a lot of value for our customers. Jataayu’s product offerings in the WAP, MMS, IMPS and handset applications space will help add tremendous value to Bharti Telesoft’s portfolio of integrated value added services, namely core VAS (messaging, roaming, USSD, and call management), mCommerce, mEntertainment and business support solutions. It will also help significantly expand the global reach of the company. While Bharti Telesoft has a strong presence in India, the Middle East, Europe, Africa and South Asia Jataayu has a strong presence in Latin America, the US and the wider APAC region.’ Additional Information: ------------------------------ About Bharti Telesoft: Bharti Telesoft is a major provider of software products and solutions to mobile operators worldwide. Its portfolio of scalable and flexible applications enables carriers to unlock the revenue potential of their networks and covers key service and operational areas for operators today: Value Added Services and mEntertainment, mCommerce, and Business Support Systems. Bharti Telesoft has deployed over 400 product-based solutions for over 85 service providers in more than 45 countries worldwide, helping power services to over 350 million subscribers around the globe. Bharti Telesoft is owned by Bharti Enterprises, one of India’s leading business groups with a market capitalization of US$50bn, Sequoia Capital, a leading venture capital business whose interests make up 10% of the NASDAQ’s value, and Cisco, the world’s leading provider of network equipment and management for the Internet. For more information, please visit www.bhartitelesoft.com